The Best Online Copywriting Courses Take You Through Your First Date
Finding an online copywriting course is not hard. Everywhere you look, some new internet guru tells you the best way to write, what to say and how to say it.
But the best copywriting course is not just a lesson in writing, it’s a complete package showing you when, where and how to use the writing in your complete business model.
For example, let’s look at lead capture pages.
Every online business should have lead capture pages. These are the pages that people enter their email address and give you permission to send them emails. Usually people give their email in exchange for something, a free report, a video, or some piece of information.
Lead capture pages are some of the trickiest copywriting because you don’t yet have a relationship with your reader. This is the stage when you have just met them and want to ask them on a date. Is a simple afternoon coffee the best, or do you go to dinner? Too pushy and you loose them and to weak and you’ve never caught their interest.
Any online copywriting course will tell you how to write the lead capture page, but what do you do with it then? How do you drive traffic to it? What do you do after you have the emails? If you got a “yes” to your date, then what do you do?
The most complete online copywriting course I know is a complete online business course–Renegade Professional. This membership site includes information from niche research all the way to customer retention. You get the information through dozens of tutorials which give click by click instruction on how to build an online business.
Watch this free sample of the first video in “Creating your Own Lead Capture Pages” (this is the first of 4 videos in this series). This 50 minute tutorial on “Creating Lead Capture Pages” covers introducing what lead capture pages are, the elements of the page, options on setting them up (free and paid) and finally, creating the free give always that accompany the pages.
This video is just one small example of what you will find in Renegade Professional.
Are there online copywriting courses which are more specific to just copywriting than Renegade Professional? Of course. But if you need to build your copywriting skills in the context of your whole business, I highly recommend Renegade Professional as the place to start.
